Ronalee Zarate-Bayani

CMO, Los Angeles Rams

Enterprising executive with a passion for building beloved, iconic brands through agile, modern marketing.

Extensive experience leading teams in effectively building new marketing capabilities, driving digital transformation, creating effective integrated campaigns, defining brand-relevant experiences, cultivating consumer brand loyalty and leveraging enhanced data-driven, digital marketing.

My Sessions

Path to CMO PT 2: Ascendants Rising

In celebration of Ascendant’s 5th birthday, we’ll share the fascinating and sometimes surprising stories of how 3 Ascendants became CMO.   Kristin Patrick, who served as PEPSI CMO for 8 years, will lead Shiv Singh — newly minted CMO as of July 2019, sophomore CMO Ronalee Zarate-Bayani, and 3-year CMO Heidi Browning in a conversation […]