ABOUT
ascendant network

DOMAIN EXPERTISE
+
CAREER
EXPERTISE

The Ascendant Network™
is the only network dedicated to
individual professional advancement;
helping members and their companies
take it to the next level.

Founded in 2014, the Ascendant Network™
is an exclusive, private, invite-only professional network for
the most prominent + progressive marketing executives
– those who are at the forefront of the transformation of marketing.

The Brand Council, a coalition of peer-nominated and vetted marketers,
sits at the center of the Ascendant guiding the business.

The Ascendant Network is home to two professional networks:

  • The Digital Ascendant launched in 2014
  • The Retail Ascendant launched in 2015
Semi-annual gatherings bring together
100+ of the senior-most marketing executives
to learn + teach + share.
Retail Ascendant
APRIL 25-26, 2017
New York
OCTOBER 3-4, 2017
Silicon Valley
Digital Ascendant
APRIL 26-27, 2017
New York
OCTOBER 4-5, 2017
Silicon Valley

SEMI-ANNUAL GET-TOGETHERS

DOMAIN EXPERTISE

CAREER EXPERTISE

  • Real relationships forged through off-the-record conversations
  • Content that sparks debate, engagement, and peer validation
  • Exceptionally actionable take-aways
  • Ascendant stories told behind closed doors
  • Peers, partners, and pathways to success
  • Strategize the next promotion, the next, and the next

OUR TEAM

  • Susan MacDermidFounder + CEO
    Ascendant Network
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    Susan MacDermidFounder + CEO
    Ascendant Network

    Susan is a digital industry veteran with 15+ years experience crafting digital strategies for brand advertisers and media companies. Her clients have included 25+ of the world’s top 100 brands from the consumer electronics, CPG, entertainment, finance, hi-tech, luxury, retail, and travel industries.

    Digital since '95
    Founder since '14
  • Marti FunkPartner + Advisor
    Ascendant Network
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    Marti FunkPartner + Advisor
    Ascendant Network

    Marti has nearly two decades of experience in marketing, media, emerging media technology, and digital merchandising. She brings a unique perspective having spent time on the agency, brand, tech, and publisher sides of the digital marketing industry.

    Retail since ‘01
    Advisor since '14
  • Karen KirkwoodPartner + COO
    Ascendant Network
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    Karen KirkwoodPartner + COO
    Ascendant Network

    Karen is a veteran executive and entrepreneur with hands-on strategy, marketing, and business development responsibilities. She has a solid track record of successfully leading teams during periods of rapid growth across several industries, including new markets, new products, and new platforms.

    Partner since '14
  • Matt GiarratanoDirector, Strategic Partnerships
    Ascendant Network
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    Matt GiarratanoDirector, Strategic Partnerships
    Ascendant Network

    Matt has over 7 years of sales experience as well as proven experience in event implementation, sponsorship sales, and account management. He is considered a strategic thinker with excellent problem solving and communication skills as well as a goal-oriented mentality.

  • Kim BayudanDirector, Operations
    Ascendant Network
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    Kim BayudanDirector, Operations
    Ascendant Network

    Kim worked for 6 years as a conference director for iMedia Communications, providing ops for $10 million business and 10 summits year. She also has experience running conferences, from small board meetings to 3,500 person trade shows, both domestically and internationally.

  • Lizzie SerberSenior Marketing Manager
    Ascendant Network
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    Lizzie SerberSenior Marketing Manager
    Ascendant Network

    Lizzie is an experienced event marketer and strategic thinker. Lizzie is passionate about creative problem solving, relationship building, connecting like-minded smart people, brand consistency, persuasive writing, corporate responsibility, travel, music, food, and drink.

  • Dana AlothmaniCoordinator, Community Development + Membership
    Ascendant Network
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    Dana AlothmaniCoordinator, Community Development + Membership
    Ascendant Network

    Dana is a passionate marketing strategist, a visionary for digital initiatives and young entrepreneur with hands-on experience in traditional and digital communications, experiential marketing and event management.

  • Cristina ThomasCoordinator, Sales + Strategic Partnerships
    Ascendant Network
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    Cristina ThomasCoordinator, Sales + Strategic Partnerships
    Ascendant Network

    Cristina has 6 + years’ experience in the event and entertainment industry, having worked in various markets such as hospitality, advertising, conference event sales and coordination for corporate functions and luxury weddings, as well as marketing and promotions for the motorsport industry. She brings knowledge and a fresh perspective to the Ascendant Network. She has a proven track record of producing high quality events with outstanding customer service and communication.